Communication Strategies Used in Fisheries and Wildlife Extension in the Southeast
Representing the land grant institutions, extension fisheries and wildlife specialists contribute to management of fish and wildlife resources through education. In a telephone survey, 17 state specialists ranked their audiences by time spent working with each and ranked 10 communication methods by frequency of use in reaching each audience. In order of priority, the audiences served were extension agents, commercial interests, private landowners, youth, general public, faculty and students, natural resource agencies, and conservation organizations. The most frequently used communication...