Rod Amundson

Motivation Through The Media

Motivation is not a new word in the English language, but only in the past decade or so has it come into common usage. This recent usage probably came about by psychologists, school teachers, and parents who wonder whether their offspring will be sufficiently motivated to make a success of their lives. My dictionary defines "motivate" as "to provide with a motive; to impel; to incite." Motivation is a noun form of the transitive verb "motivate." So, we want to motivate people, perhaps impel them. It is doubtful that we should incite them except in extreme emergencies. The word "...

Year
1972